Local Listings Management Services: What You Need to Know

Do you know of a business opposed to more revenue? The most likely answer is – no. New leads lead to new clients which leads to increased revenue, but in order to get clients, your business needs to be searchable on the internet. According to a study conducted by Hubspot, 97% of people conducted a search to find a new business. In today’s world, people conduct searches through voice, text, maps, etc. Is your business searchable through all methods? That’s where listings management comes in.

What are local listings and why does your business need them?

A local listing includes information about your business including: business name, address, website, and phone number, hours, and more. Think of it as the modern day phone book. The more listings you have, the better the chance you have of being found online. Directories like Google My Business and Yelp are two of the most well-known, but running a successful business requires more than two listings. You don’t want to miss out on hundred of leads because your potential clients couldn’t find or contact you. 

When it comes to local listings, it is important to constantly update your information. This might seem simple, but can be consuming and mundane, especially if you’re manually updating all of the information. If you are on 100+ directories, keeping track of all listings can be overwhelming. Imagine if you had to update your contact information and forgot to update one or more of the hundred listings. A small accident could cause you potential business because your client cannot contact you. This is why it’s a good idea to partner with a local listings management company.

Why should you hire local listings management services?

Local listing management services ease the stress of keeping listings up-to-date. A good local listing management service will help control what is online about your brand and manage all the facts. In addition, they will make sure there isn’t any duplicate information, old phone numbers, or outdated links.

In addition, you want to make sure your partner can ensure that your business is voice searchable. With the increased use of devices such as Amazon Alexa and Siri, more consumers are finding businesses via voice. This ability can distinguish you from the competition and drive new customers to your website and/or storefront.

Check Your Live Business Listings 

If you’re not sure how your business is currently being listed, you can use this FREE business scan tool to scrape the web and find out. You’ll get immediate results showing you which directories are displaying accurate information and which are not.

If you have any questions regarding you business’ local listings, please feel free to contact us here and a Simply Branded representative will be in touch help. Not only do we help companies list their business information accurately across hundreds of directories on the web, but also update information as often as our clients need. For more info about local listings management, email info@simply-branded.com.